Profile
Lead/Senior Product Designer focused on complex B2B and AI systems.

I turn business rules, data-heavy workflows and technical constraints into clear, scalable products — from early concepts to measurable growth.

Based in Barcelona.
       
Email, Linkedin, Resume
Experience 
B2B Soft
Senior Product Designer
2025—2026

UserActive
Senior Product Designer
2024—2025

Respeecher
Senior Product Designer
2024

FreySoft / MakeDeal
Lead Product Designer
2021—2023
Education
SKVOT
Product Design Intensive
Team lead, Diia Services concept
May—Sep 2023

Volodymyr Dahl East Ukrainian
National University
MSc, Information Technology
in Management
Selected Impact
0.5% → 2.5% paid conversion Onboarding, pricing and upgrade flows at Respeecher

85 communities adopted Municipal platform modules at SocialBoost / DOSVIT

-13.2% onboarding time Recruiting workflow redesign at MakeDeal

+67% signups Landing-page hero A/B test at ListKit (UserActive)
Capabilities
Complex B2B workflows
Design systems & scalable UI
AI product experiences
Data-heavy interfaces
Research synthesis
0→1 product discovery
Growth experiments
Cross-functional delivery
Side Projects
Prottest
Prototype-testing tool I designed and built in code with AI coding tools: set up a study, share it, and see how people move through a Figma prototype.

Try it ↗

Otakoi
Independent physical product experiment: bags, brand, store and direct sales.
Contact
Open to Lead / Senior Product Design roles focused on complex B2B, AI products and workflow systems.


Email

Linkedin 

Resume 
OLEKSANDR VARTANOVLEAD / SENIOR PRODUCT DESIGNERBARCELONA · SPAIN

I make complex
systems clear.


B2B & Enterprise
Roles, rules, data and operational complexity.AI Products
Clear experiences for powerful, unfamiliar technology.0→1 & Growth
From ambiguity to shipped products and measurable outcomes.

4

MakeDeal · 2021–2023
Browser-native recruiting workflows 
The challenge
Turning fragmented sourcing and outreach into a consistent team workflow.
What I designed
A recruiting extension and admin platform for projects, templates, tracking, CVs and follow-ups. 
MakeDeal
Recruiting workflows
2021–2023

Product design
Browser extension
Admin platform
Templates & analytics
View case MakeDeal connected LinkedIn sourcing to a shared recruiting workspace. Recruiters could track activity, select the right project, set a follow-up and attach a candidate CV without leaving the page.

The admin platform gave teams control over the system behind that work: reusable templates and variables, project requirements, candidate pipeline and activity analytics.
Top 2026 © Oleksandr Vartanov